DXP stands for “Digital Experience Platform.” It is a software solution that helps organizations create, manage, deliver, and optimize digital experiences for their customers, employees, partners, and other stakeholders across various digital channels and touchpoints. DXP typically combines various tools…
Server Side Tracking vs Browser Tracking Server-side tracking and browser tracking are two distinct methods used in the field of web analytics to collect data about user behavior on websites or mobile applications. Here’s an explanation of each, along with…
If you are a beginner looking to set up an ecommerce platform, you might consider using one of these popular options: Each of these platforms has its own pros and cons, so you may want to research them further to…